{"id":2201,"date":"2022-02-24T20:42:11","date_gmt":"2022-02-24T20:42:11","guid":{"rendered":"https:\/\/blog2.botnation.ai\/?p=2201"},"modified":"2022-02-24T23:24:00","modified_gmt":"2022-02-24T23:24:00","slug":"chatbot-real-estate","status":"publish","type":"post","link":"https:\/\/blog2.botnation.ai\/en\/chatbot-real-estate\/","title":{"rendered":"The chatbot, indispensable for real estate agencies today?"},"content":{"rendered":"\n<p>The enormous advances in the <strong>digital sector <\/strong>are impacting virtually every field of activity. We see more and more companies integrating these new services like chatbot to improve their service. Faced with such a significant development, the real estate industry has been quick to embrace this new trend. <a href=\"https:\/\/blog2.botnation.ai\/en\/crm-real-estate\/\">Real estate<\/a> agencies are also turning to chatbots to meet new market needs.<\/p>\n\n\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Summary<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/blog2.botnation.ai\/en\/chatbot-real-estate\/#Chatbot_and_real_estate_agency_what_you_need_to_know\" >Chatbot and real estate agency: what you need to know<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/blog2.botnation.ai\/en\/chatbot-real-estate\/#Why_is_it_important_to_use_a_chatbot\" >Why is it important to use a chatbot?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/blog2.botnation.ai\/en\/chatbot-real-estate\/#Personalized_customer_relationship\" >Personalized customer relationship<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/blog2.botnation.ai\/en\/chatbot-real-estate\/#Lead_acquisition_and_conversation\" >Lead acquisition and conversation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/blog2.botnation.ai\/en\/chatbot-real-estate\/#Customer_service_always_available\" >Customer service always available<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/blog2.botnation.ai\/en\/chatbot-real-estate\/#A_simplified_purchasing_process\" >A simplified purchasing process<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/blog2.botnation.ai\/en\/chatbot-real-estate\/#Real_estate_chatbot_a_real_help_for_real_estate_tasks\" >Real estate chatbot: a real help for real estate tasks<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"chatbot-et-agence-immobiliere-ce-qu-il-faut-savoir\"><span class=\"ez-toc-section\" id=\"Chatbot_and_real_estate_agency_what_you_need_to_know\"><\/span>Chatbot and real estate agency: what you need to know<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Real estate is a very competitive industry where professionals are forced to constantly think of new marketing strategies. To succeed in selling as many properties as possible, each real estate agency must stand out. This could well involve the use of artificial intelligence with the integration of <a href=\"https:\/\/blog2.botnation.ai\/en\/chatbot-definition\/\">chatbots<\/a> to interact with customers. In reality, the <strong>chatbot used in real estate<\/strong> is a conversational robot with the ability to answer most of a customer&#8217;s questions.  <\/p>\n\n\n\n<p>The bot set up can be easily integrated into a <strong>website<\/strong> and social networks. Although it is a technological tool, its implementation is not as complicated as it seems. With a platform like Botnation, you can simply create your chatbot and put it on a website (WordPress), your Facebook page, Messenger and WhatsApp. This, without any line of code and <a href=\"https:\/\/blog2.botnation.ai\/en\/marketo-marketing-automation\/\">completely adapted for your different marketing<\/a> strategies.  <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"en-quoi-est-il-important-d-utiliser-un-chatbot\"><span class=\"ez-toc-section\" id=\"Why_is_it_important_to_use_a_chatbot\"><\/span>Why is it important to use a chatbot?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/tools.webeditor.network\/attachments\/e1b048d3-5c40-4f9f-8f8d-ed0545800a9f?lite=1\" alt=\"thinking robot\"\/><\/figure>\n\n\n\n<p>The chatbot is a technology that can improve the user experience in various ways. It will be very effective for a structure that wants to be a market leader. Whether it is for a better customer relationship, lead acquisition, the benefits are enormous.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"relation-client-personnalisee\"><span class=\"ez-toc-section\" id=\"Personalized_customer_relationship\"><\/span>Personalized customer relationship<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>A good <strong>customer relationship<\/strong> is necessary to quickly convert a lead. The bot can be programmed to chat with customers in a very personal way. So, to take an <a href=\"https:\/\/blog2.botnation.ai\/en\/chatbot-example\/\">example of a chatbot<\/a>, it would be integrated on your site and would call prospects by their name (during an exchange). Customers will feel as comfortable as if they were a real agent. The bot could therefore adapt to the standard needs of the customers in order to satisfy them as well as possible.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"acquisition-et-conversation-des-leads\"><span class=\"ez-toc-section\" id=\"Lead_acquisition_and_conversation\"><\/span>Lead acquisition and conversation<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>There is no longer any doubt that the chatbot is an <a href=\"https:\/\/blog2.botnation.ai\/en\/5-essentials-for-an-excellent-newsletter\/\">essential tool for<\/a> <strong>lead conversion<\/strong>. After retrieving the information, he can easily send newsletters or personalized messages for each customer. Also, to handle urgent <strong>real estate<\/strong> requests, it is possible to combine artificial intelligence with online chat. In order for a real estate agency to gain clients, it is important that it gives quick answers.  <\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"un-service-client-toujours-disponible\"><span class=\"ez-toc-section\" id=\"Customer_service_always_available\"><\/span>Customer service always available<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/tools.webeditor.network\/attachments\/bdcb23f0-7510-4813-b971-76cf905d4485?lite=1\" alt=\"robot on a computer\"\/><\/figure>\n\n\n\n<p>In order to face the great competition in the real estate sector, agencies must constantly analyze the demands of prospects. However, it is not always easy to find a counselor who is available 24 hours a day, seven days a week. At this point we see the importance of having a bot to manage the requests for real estate that can come at any time. With a <strong>chatbot for Messenger<\/strong> or for your showcase site, the customer is quickly served, no matter the day or time.  <\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"un-processus-d-achat-simplifie\"><span class=\"ez-toc-section\" id=\"A_simplified_purchasing_process\"><\/span>A simplified purchasing process<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Chatbots are assets that make the <strong>buying process<\/strong> much simpler. Customers are assisted in a very short time and redirected if necessary. It is possible to integrate redirection options. This allows them to effectively direct clients to the most appropriate consultants for their needs.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"chatbot-immobilier-une-veritable-aide-pour-les-taches-immobilieres\"><span class=\"ez-toc-section\" id=\"Real_estate_chatbot_a_real_help_for_real_estate_tasks\"><\/span>Real estate chatbot: a real help for real estate tasks<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Well beyond the conversation that the bot can handle with customers, it is useful for the<strong>real estate agency<\/strong> on other levels. It stands out in particular in the accomplishment of daily tasks. Indeed, the chatbot receives the requests of the prospects, records them and proceeds to a complete analysis of the data. Based on this, he will be able to schedule appointments with a real estate agent for visits.  <\/p>\n\n\n\n<p>Depending on the needs of the requests, the bot will also be able to propose specific real estate ads. With this logic, it is much easier to create a <strong>database<\/strong> that can be used for a long time. Faced with all this, there is no doubt that the chatbot is a valuable tool that real estate agencies should not be without.<\/p>\n\n\n","protected":false},"excerpt":{"rendered":"<p>The enormous advances in the digital sector are impacting virtually every field of activity. We see more and more companies integrating these new services like chatbot to improve their service. &hellip; <\/p>\n","protected":false},"author":1,"featured_media":1204,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[],"class_list":["post-2201","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chatbot-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The chatbot, indispensable for real estate agencies today?<\/title>\n<meta name=\"description\" content=\"A chatbot is a technological tool that serves as a marketing support for sectors like real estate. 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